Vol. 6, Issue 2 (2020)
Problems and prospects of event tourism: A case of Puducherry
Author(s): Z Nihmathullah
Abstract: Puducherry has undoubtedly emerging as an event tourism destination in South India. This study is majorly focussed on the problems and prospects of event tourism in Puducherry. To find out opportunities and challenges of event tourism in Puducherry. This study also aims to identify destination suitability, opportunity, tourist inflow, government involvement in promotional activities, human resource requirement for event tourism management. The research work is exploratory in nature. The findings of this work are expected to highlight the opportunities and niche areas of event tourism in Puducherry.