International Journal of Commerce and Management Research

International Journal of Commerce and Management Research


International Journal of Commerce and Management Research
International Journal of Commerce and Management Research
Vol. 3, Issue 9 (2017)

Investigating the collaboration between public and private sectors for sustainable tourism development: An empirical study at Da Nang, Vietnam


Nguyen Thi Bich Thuy, Chau Ngoc Tuan, Vo Le Xuan Sang

Tourism destination is considered as an overall tourism product provided by many related stakeholders. With the fragmented nature of the tourism industry, cooperation for sustainable development is essential to ensure the long-term success of the destination, especiallly the collaboration among stakeholders in public and private sectors. The study employs quantitative research method with empirical survey data collected at Danang, Vietnam. By examining the organizations of eleven areas in the public and private sectors, the results show that the degree of cooperation between the public sector and private sector is still low and fragmentary; and the private sector plays the centrality role in this destination network. The paper also provides discussions on stakeholders’ collaboration and the need for a centrality role of the public sector in the network in order to achieve sustainable development for tourism destinations.
Pages : 40-47 | 1024 Views | 219 Downloads