| 1 | Understanding consumer perceptions of brand determinants in service sector brand extension Authors: V Vetrivel, S Deepa, K Vinayagam, A Gokulakrishnan, K Thirumalvalavan |
| 2 | Investigating the impact of digital transformation on brand determinants in banking industry Authors: Mofika SA, R Raja, S Reegin Babila, Ramya Varghese, S Hepsiba Flosel |
| 3 | The impact of geographical location on consumer perception of brand determinants in sales promotion Authors: R Varadharaju, Sujitha S, L Sarvizhi, Ismath Fathima S |
| 4 | The significance of brand determinants in shaping customer opinions based on product experience in automobile industry Authors: V Kalaiselvan, V Deepan, N Muruganantham, A Deepan, S Senthamiz selvi |
| 5 | Challenges in the management of urban road traffic in Himachal Pradesh |
| 6 | New education policy and inclusive education in India Authors: Shifali Garg, Parul Jhajharia |
| 7 | Pattern of rural and urban consumption expenditure in India: Evidence from 68th NSSO round Authors: Nilmadhab Das, Debasish Mondal |
| 8 | A study on an overview of the consumer food industry in India Authors: Khistariya Hira Rajshibhai |
| 9 | A study on working capital management of Hindustan Unilever ltd Authors: R Nandhini, G Karthika |
| 10 | An introduction to correlation between investment choice and risk factor |
| 11 | Technological innovations in banking sector in India Authors: Dr. P Raji Reddy |
| 12 | Multivariate analysis of risk perception and investment decision with the influence of demographic factor Authors: P Nagalakshmi, M Selvakumar |
| 13 | The retail revolution: How technology and automation are transforming shopping experience Authors: Gurrampati Obilesu, E Rajanna, V Ananda Kumar |
| 14 | A study on consumer buying behavior of cosmetic products with special reference to Coimbatore city Authors: S Smrithi, R Brita Molen |
| 15 | A study on the financial performance of the Exim bank of India Authors: P Parthasarathi, G Karthika |
| 16 | Empowering entrepreneurs and fostering financial inclusion: An in-depth analysis of the impact and effectiveness of the Prime Minister Mudra Yojana Authors: Ediga Rajanna, Gangineni Ranganatham |
| 17 | A study on stress management of college students towards part time jobs with special reference to Coimbatore city Authors: M Madhavan, V Nithyanantham |
| 18 | A study on awareness and effective usefulness of employee state insurance (ESI) among teachers with special references to Coimbatore city Authors: S Kavi priya, R Murugalakshmi |
| 19 | A study on customer satisfaction towards online food delivery service with special reference to Coimbatore city Authors: B Dhanya, T Merlin Usha |
| 20 | Permission marketing: A theoretical framework Authors: Chandrika Devi, Kusum Lata |
| 21 | A study on work-life balance among women employee in it sector with special reference to Coimbatore city Authors: N Deepika, T Merlin Usha |
| 22 | A study on customer satisfaction towards online shopping and offline shopping with special reference to Coimbatore city Authors: S Sowndharya, K Sasikala |
| 23 | A study on stress management of textile shop employee to with reference to Coimbatore city Authors: T Gnaneswari, M Sangeetha |
| 24 | Leveraging information technology in human resource analytics: A comprehensive exploration Pages:100-105 Country:India |
