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International Journal of
Commerce and Management Research
ARCHIVES
VOL. 4, ISSUE 5 (2018)
An empirical study of the relationship between service parameters in hotels and customer satisfaction
Authors
Mukesh Pal, Dr. Pooja Jain
Abstract
This study attempted to measure the influence of various hotels service quality on customer satisfaction. Accordingly hotel check in process, room service, hotel manager behavior, room amenities and quality of food were chosen as parameters for customer satisfaction. This study was conducted in Dehradun city. The customers were asked to fill in a questionnaire at the time of check out to measure their satisfaction level. The findings will prove to be useful for hoteliers to improve upon the facilities and other aspects for improving satisfaction of customers and image of hotel. The study can also be used to evaluate and rank hotels on these parameters.
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Pages:35-38
How to cite this article:
Mukesh Pal, Dr. Pooja Jain "An empirical study of the relationship between service parameters in hotels and customer satisfaction". International Journal of Commerce and Management Research, Vol 4, Issue 5, 2018, Pages 35-38
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