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International Journal of
Commerce and Management Research
ARCHIVES
VOL. 11, ISSUE 11 (2025)
A study on the influence of social media usage on the mental well-being of management students
Authors
Dr. Anitha B, Nithyasree G
Abstract

In today’s fast-paced digital era, social media has evolved into a constant presence in students’ lives, impacting not only how they connect and learn but also how they feel and think. This study investigates the influence of social media usage on the mental well-being of management students in Bangalore, focusing on psychological aspects such as stress, anxiety, digital fatigue, and self-esteem. The research aims to understand how patterns of social media engagement affect students' emotional and cognitive functioning, as well as their academic performance. A structured quantitative methodology was employed using a survey questionnaire distributed to 70 management students. Statistical tools including descriptive analysis, ANOVA, and Chi-Square tests were used to analyze the collected data. The findings suggest a significant correlation between excessive social media usage and increased levels of mental stress and emotional exhaustion, although moderate use was associated with certain benefits such as networking and academic collaboration. Educational institutions, policymakers, and businesses can benefit from the insights by adopting interventions that support emotional resilience and digital mindfulness. Ultimately, this research advocates for a more balanced digital lifestyle that promotes the mental well-being of future leaders in the management domain.

In the current digital age, social media has become an indispensable part of students’ lives, especially for those pursuing professional courses like management. Platforms such as Instagram, LinkedIn, WhatsApp, YouTube, and others have revolutionized how students communicate, network, and access information. However, while these platforms offer avenues for learning and professional growth, they also introduce unique psychological challenges. Management students, who are often under constant pressure to perform academically and prepare for competitive careers, find themselves increasingly dependent on social media both for academic collaboration and emotional escape. This research explores the relationship between social media usage and the mental well-being of management students, with an emphasis on how overuse or misuse can lead to digital fatigue, anxiety, stress, and low self-esteem. By investigating this intersection of technology and mental health, the study aims to provide actionable insights that can guide institutions, policymakers, and students toward healthier digital engagement.
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Pages:64-69
How to cite this article:
Dr. Anitha B, Nithyasree G "A study on the influence of social media usage on the mental well-being of management students". International Journal of Commerce and Management Research, Vol 11, Issue 11, 2025, Pages 64-69
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