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VOL. 11, ISSUE 9 (2025)
Work-life balance programs and employee productivity: An empirical study of the ITES sector in India’s National Capital Region
Authors
Abhishek Gaur, Dr. RK Motwani
Abstract
This study examines the relationship between work-life balance (WLB)
programs and employee productivity in the Information Technology Enabled
Services (ITES) sector of India’s National Capital Region (NCR). Drawing on
data from 300 employees, the research employs correlation, regression, and
ANOVA analyses to test three hypotheses related to the effectiveness of WLB
initiatives. Results show that WLB programs significantly enhance productivity,
with employee engagement emerging as the strongest predictor, while flexibility
and infrastructural support alone provide weaker or inconsistent effects.
Pearson’s correlation indicated no significant link between infrastructural
adequacy and perceived WLB improvements, suggesting that cultural and
managerial support are more decisive. Regression analysis confirmed that
implementation challenges substantially influence program effectiveness, with
job satisfaction serving as a key mediator. These findings underscore that WLB
initiatives are not merely welfare provisions but strategic human resource
management tools that improve retention, satisfaction, and sustainable
productivity. The study contributes region-specific empirical evidence to the
global discourse, highlighting that NCR’s ITES firms can achieve long-term competitiveness
by prioritizing engagement and satisfaction within WLB frameworks, supported by
empathetic leadership and reliable infrastructure.
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Pages:35-40
How to cite this article:
Abhishek Gaur, Dr. RK Motwani "Work-life balance programs and employee productivity: An empirical study of the ITES sector in India’s National Capital Region". International Journal of Commerce and Management Research, Vol 11, Issue 9, 2025, Pages 35-40
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