International Journal of Commerce and Management Research

International Journal of Commerce and Management Research


International Journal of Commerce and Management Research
International Journal of Commerce and Management Research
Vol. 2, Issue 12 (2016)

Need of awareness among consumers


Satvir Kaur

This paper gives the idea that Consumer awareness is important because it increases a current or potential customer's knowledge about a product or service, allowing her to make a more informed purchase. Increasing consumer awareness also allows business owners to share background information about their organizations, their values and their practices.
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How to cite this article:
Satvir Kaur. Need of awareness among consumers. International Journal of Commerce and Management Research, Volume 2, Issue 12, 2016, Pages 74-79
International Journal of Commerce and Management Research