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International Journal of
Commerce and Management Research
ARCHIVES
VOL. 2, ISSUE 8 (2016)
A study on customer awareness and satisfaction level towards self-service providing machines in selected banks (with special reference to Coimbatore city)
Authors
Rameshkumar N, Dr. J. Shanmugananda Vadivel
Abstract
Banking industry is fast growing with the use of technology. It provides so many self-services to the customers. In which Self-service providing machines like ATM, Cash Deposit Machine, Cheque Deposit Machine, Pass book Update Machine plays very important role in banking sector. This paper attempts to find out the Awareness and Satisfaction level of selected bank Customers using self Service Providing Machines in Coimbatore city. For this purpose primary data was collected from 300 respondents. Data was tabulated and analyzed with the help of statistical tools to achieve the objectives of the study.
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Pages:95-99
How to cite this article:
Rameshkumar N, Dr. J. Shanmugananda Vadivel "A study on customer awareness and satisfaction level towards self-service providing machines in selected banks (with special reference to Coimbatore city) ". International Journal of Commerce and Management Research, Vol 2, Issue 8, 2016, Pages 95-99
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