Demonetization in rural areas of Lucknow (U.P): Immediate impact make life difficult to live
Dr. Taruna, Neeraj Kumar
This research has come up as a key measure for knowing unified growth of Rural Areas. The Government of India has taken up several decisions towards bringing stability in Economy, But decisions was not fully effective due to loopholes in Government Policies. One more step taken by Government of India to demonetize the 500- Rupee and 1000- Rupee notes, the two biggest Denomination in currency system. This Demonetization adopted on 8th November 2016 to seize Black Money, Cash Hoarding and make India a cashless digital economy. This paper makes an attempt to study the cause and effect of Demonetization in Rural Areas. The effect of Demonetization was more on Rural Areas due to less availability of Banking Facilities or Digital Transactions. The finding of the study shows that Rural Population were more adversely affected. Demonetization with the aim of cashless and digital economy, efforts are required to make technology reach the bottom of the Pyramid, but the motto of Demonetization is still to achieve yet.
Dr. Taruna, Neeraj Kumar. Demonetization in rural areas of Lucknow (U.P): Immediate impact make life difficult to live. International Journal of Commerce and Management Research, Volume 3, Issue 4, 2017, Pages 100-103