Investment in the physical assets by salaried class is comparatively high ranked preference in comparison to the investment in financial assets particularly the modern investment avenues which are not considered high ranked for which there are a number of factors involved in this regard including local accessibility, easy management and level of awareness. The investment preferences are actually based upon the different variables and organizational pattern has also a significant influence on determining it. In context to the salaried class, public sector and private sector employees perceive investment preferences on the financial and physical assets in terms of different priorities termed as factors which vary from organization to organization. The research is a modest attempt to examine the factors of investment preferences of public and private sector salaried class in the physical assets.