E- Commerce is the process whereby consumers directly buy goods or services from a seller in real-time, without an intermediary service, over the internet. If an intermediary service is present the process is called electronic commerce. An online shop, eshop, e-store, internet shop, webshop, online store, or virtual store evokes the physical analogy of buying. The process is called Business-to-Consumer (B2C) E- Commerce. When a business buys from another business it is called Business-to-Business (B2B) E- Commerce. E- Commerce allows consumers to shop at the convenience of their own home, and to save traveling time to retail stores and spend their time on other important tasks and hobbies. This study is an attempt to analyze the various factors influencing the customers to go for E- Commerce, to study the various risks involved in the E- Commerce, level of satisfaction of the customers towards E- Commerce and the drawbacks faced by the customers in online purchasing.