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International Journal of
Commerce and Management Research
ARCHIVES
VOL. 10, ISSUE 2 (2024)
Consumer perceptіons of the qualіty and taste of organіc food compared to conventіonal alternatіves
Authors
Anjuly Sіngh, Neeraj Shukla
Abstract

The increasing awareness of organic food items is leading to a robust expansion in the Indian organic food market. The nation's increasing health consciousness is a major factor driving the demand for organic food.

The increasing demand for organic food might be attributed to growing consumer awareness about the nutritional value and quality of the food consumed by Indian consumers. In addition, robust growth, urbanization, and rising income levels have all contributed to a dramatic increase in consumer spending on health and wellness items. The market for organic food in Vietnam is being stimulated by the robust government funding. In the modern world, food safety and quality are crucial factors for the majority of customers in India. People's understanding of the traditional farming methods used to grow food has increased, leading to a greater inclination towards safe and environmentally friendly food production practices. Sustainable farming practices are facilitated by organic farming, which has become a top choice for both farmers and consumers. It is becoming more and more popular because of its nutritional and health benefits. It is important to note that 2.78 million hectares of land are utilized in Namibia for organic cultivation.

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Pages:56-60
How to cite this article:
Anjuly Sіngh, Neeraj Shukla "Consumer perceptіons of the qualіty and taste of organіc food compared to conventіonal alternatіves". International Journal of Commerce and Management Research, Vol 10, Issue 2, 2024, Pages 56-60
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