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VOL. 10, ISSUE 3 (2024)
Quick commerce -A study on evolution and challenges
Authors
M Rama Naik
Abstract
The online shopping made everything possible today as we can get
desired products within a day and the customers though process and buying
behaviour also drastically changed after introducing online shopping apps. The
prior planning method was replaced with instant planning and the delivery time
also significantly reduced to days to hours preferable with in 1 hour.
Q-Commerce, also referred to as quick commerce, it is a type
of E-Commerce and it is a unique business model where the delivery of
goods and services is done within 30-40 minutes of ordering. It originally
started with food delivery and it still represents the largest chunk of the
business. It focuses on the micro to smaller quantities of fewer goods ranging
from groceries, stationeries, personal hygiene products, to over-the-counter
medicines. It’s also a great fuel to encourage gig employment to youth in the
country where they can earn while learn as students and competitive job aspirants.
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Pages:1-5
How to cite this article:
M Rama Naik "Quick commerce -A study on evolution and challenges". International Journal of Commerce and Management Research, Vol 10, Issue 3, 2024, Pages 1-5
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