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VOL. 11, ISSUE 11 (2025)
A study on role of Artificial Intelligence in Financial Services with special reference to Coimbatore
Authors
Manikandan D, Dr R Murugalakshmi
Abstract
The financial services sector is undergoing a change thanks to
artificial intelligence (AI), especially in the area of financial technology
(Fin Tech). By improving efficiency, accuracy, and security, artificial
intelligence (AI) integration in Fin Tech has drastically changed traditional
financial services. Financial institutions may improve decision-making,
streamline operations, and provide individualized consumer experiences with the
help of artificial intelligence (AI) technologies including machine learning
algorithms, natural language processing, and predictive analytics. The
automation of previously labour intensive and error-prone tasks is one of the
main effects of AI in Fin Tech. AI-powered systems have the capacity to handle
massive amounts of data quickly, which makes it possible to make decisions
about investment strategies, risk assessment, and fraud detection more quickly
and accurately. These developments save financial organizations money while
simultaneously increasing operational effectiveness.
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Pages:19-22
How to cite this article:
Manikandan D, Dr R Murugalakshmi "A study on role of Artificial Intelligence in Financial Services with special reference to Coimbatore". International Journal of Commerce and Management Research, Vol 11, Issue 11, 2025, Pages 19-22
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