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International Journal of
Commerce and Management Research
ARCHIVES
VOL. 12, ISSUE 1 (2026)
Impact of Social Media to influence the healthcare and Fitness of Students in Coimbatore City
Authors
Dr. S Sumathi, D Sakthivel
Abstract
This study expresses the impact of social media to influence the healthcare and fitness of students in Coimbatore city. This study analyses the social media types and its usage. This study reveals how social media influence the younger generations. As social media sites have become more popular, they have had a big effect on students' health care and exercise behaviors. The goal of this study is to look at how social media affects students' healthcare and exercise routines in a lot of different ways, including how it affects their thoughts, actions, and ability to get information. Key things to look into are the pros and cons of using social media for health and fitness, how common health-related lies are, the impact of social media influencers and friends on health, and how well educational programs work in encouraging good health behaviors. This study looks at these problems in order to find new ways to use social media to encourage students to live a healthy lifestyle while avoiding possible bad effects. The major objectives of the study are, to find out how social media affects health and fitness, to find out what kind of healthcare and fitness are more affected, to know how social media can be good for health care and fitness and to look into which types of media have had a bigger impact on their decisions to go into healthcare and fitness. Looking at how students used different social media sites to look at health and fitness content, including how often they used the sites, what kinds of content they consumed, and how long they were exposed. Looking into how the things that are posted on social media affect students' health and fitness, like their body image, their choices about food and their exercise habits. To look at how much students knew about health and fitness. to know how big of a role social media plays in their daily health and exercise. Many students use social media sites, so they are good ways to spread health and exercise information. Looking at how social media impact the health choices and behaviors of students can help us learn more about possible risks or benefits, like more time spent sitting or lying down, problems with body image, or getting better access to fitness tools.
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Pages:62-66
How to cite this article:
Dr. S Sumathi, D Sakthivel "Impact of Social Media to influence the healthcare and Fitness of Students in Coimbatore City". International Journal of Commerce and Management Research, Vol 12, Issue 1, 2026, Pages 62-66
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