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VOL. 12, ISSUE 2 (2026)
A study on factors influencing the adoption of massive open online courses (MOOCs) among arts college students with special reference to Coimbatore City
Authors
Lakshmi Prabha G, Dr. S Suguna
Abstract
In the present education system, the importance of Massive Open Online
Courses (MOOCs) is of high significance in enriching the academic curriculum of
the students. The present research aims to identify the factors which influence
the adoption of MOOCs among the students of arts college in Coimbatore city.
The present research was conducted by analyzing the influence of various
factors like awareness, perceived usefulness, ease of use, motivation, technological
accessibility, and quality of courses on the primary data was collected by choosing
120 students the population of the research and using a structured
questionnaire as an instrument of data collection. The data collected were
analyzed using Percentage Analysis, Likert Scale Analysis, Chi-Square Test. The
findings of the present research revealed that most of the students are aware
of MOOCs and have used these courses for academic support and knowledge
enhancement. However, the use of MOOCs is mostly on an occasion basis. There
are some challenges that are associated with the use of MOOCs, such as
technical problems, a lack of motivation, and difficulties of enrollment. Institutions
can improve the use of MOOCs by creating awareness and provide better
technological support, which would improve the learning experience of the
students.
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Pages:1-3
How to cite this article:
Lakshmi Prabha G, Dr. S Suguna "A study on factors influencing the adoption of massive open online courses (MOOCs) among arts college students with special reference to Coimbatore City". International Journal of Commerce and Management Research, Vol 12, Issue 2, 2026, Pages 1-3
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